Research of the Dynamics of Trade Performance in Serbia Using the PIPRECIA-S and MARCOS Methods

Abstract

It is of great importance to measure the dynamics of Serbian trade performance using different methods of multi-criteria decision-making. In this way, a more realistic performance picture of trade in Serbia is obtained. Because several criteria are taken into account, the importance of which is determined mathematically. In this study, with this in mind, a study of the dynamics of trade performance in Serbia was carried out using the PIPRECIA-S (Pivot Pairwise Relative Criteria Importance Assessment) and MARCOS (Measurement Alternatives and Ranking according to Compromise Solution) methods. The results of the research show that trade in Serbia achieved the best performance in 2023. Next: 2022, 2021, 2020, 2019, etc. Efficient management of human capital, assets, capital, sales, and profit contributed to this. Also the increasingly favorable macroeconomic trends, as well as the increasing digitization of the entire business.